Why keep it simple?
Simple = more 'seamless' customer journeys = better engagement
website
You don't need a complicated website. Customers are used to landing pages now and
2 or 3-click funnels.
We can polish up your website - or build it - without over-cooking it.
content
Here's a secret... corporates often build 'content mountains' where 80% of it is never (or very rarely) used.
You need a few SEO-rich pieces:
a case study, a checklist, a nice infographic - easy, engaging bits.
social
Why try to be on every platform?
Let's focus on reaching your buyers, a high value social calendar and clear brand style and voice.
Create, post comment, share...
~ drive social more strategically.
The Simple Story
For half my career I worked in corporates in traditional sales and marketing roles, then ran my own marketing agency for over a decade. I moved into 100% digital marketing just before the pandemic - B2B and B2C, plus 1:1 coaching.
Marketing has a playbook, whether in B2B or for a bakery.
Coaching small businesses and solo operators has always been a passion. Helping you to build a simple marketing strategy is just as important as you loving your logo.
If you're local in Plymouth I'll buy you a coffee at Royal William Yard ~ or we can meet online and bring mugs.
How it works:
Clear hourly rates and an agreed schedule of work. All costs discussed in full. Aiming to deliver above and beyond service. PAYG gigs, so you enjoy your marketing rather than dread it.
We have an initial free meeting to discuss the support you're looking for, then you receive a costed project plan and decide how to progress. We keep budgets aligned to your business.
The s4s difference? It's a full-service offer: designing brands from ideas, to developing content and campaigns. Or we'll build on your existing marketing projects, plans and partners. You choose.
And you'll have your 'marketing person' ~ without recruiting.
Simple
Business Experience
MCIM qualified, widely experienced, now supporting small business owners flexibly.
Typical Support
Customer Journey Mapping
Understanding how customers find you and perceive you.
We'll clarify your brand position and identity, so customers aren't confused or drift from your offer.
Content to Create
Funnels
Great that your social posts get likes, but what happens next...?
Deliver high value quickly with quality standout content - and keep that digital engagement going...
Socials For Engagement
Does social post creation bring you out in cold sweats?
We'll drill what works, plan an easy calendar, automate it, and pack it with all the right hooks.
MarTech
